Mary Theobald Marketing & Communications

American Academy of Family Physicians and MetLife Foundation Collaborate to Bring New Approach to the Problem of Childhood Obesity

September 2, 2008 - Mary Theobald has been asked to manage a new initiative to help family physicians promote physical activity, nutrition and emotional well-being. The projects are designed to counter the nation's childhood obesity epidemic.

The partnership between the American Academy of Family Physicians and MetLife Foundation aims to reduce childhood obesity through the production and distribution of an educational DVD and a children's book for use in physician waiting rooms. Both products encourage patients to talk to their family doctors about fitness and to work with them to develop plans for sustained healthy lifestyle choices.

Theobald will manage the entire development process for both projects, which will be distributed in the late spring or early summer of 2009.

New Online Videos Put Physicians on Practice Redesign Path

December 9, 2009 - This news article highlights three videos written and produced by Mary Theobald. More...

AAFP Garners Second Grant for Children's Books on Health, Well-Being

October 23, 2009 - Based on high demand for the book "F is for Fitness" Mary Theobald has been hired to write three additional children's books. More...

Walmart Prepares Employees for Flu Season

August 15, 2009 - Walmart has contracted with Mary Theobald to write a series of internal communications to prepare their more than two million employees for flu season. More...

New Videos to Focus on Patient Centered Medical Home

July 1, 2009 - Mary Theobald has been selected to write, direct and produce a series of three videos about the Patient Centered Medical Home. More...

Kansas City on the Cheap Blog Featured in the Kansas City Star

March 13, 2009 - Jeneé Osterheldt called Mary a recessionista in her column about the new Kansas City on the Cheap blog. More...

New Blog Helps Readers Enjoy Kansas City’s Attractions, Concerts, Restaurants and Bars “On the Cheap”

March 10, 2009 - Motivated by the current coupon-clipping climate, local writer and marketer Mary Theobald has started a blog to help her Kansas City area friends and neighbors get out and about on the cheap. More...

Graduate Level Class to Focus on Promotion Management

July 21, 2007 - It's back to school for Theobald this September as she teaches Promotion Management at Avila University. This semester-long, graduate level course will cover real-world topics including planning, development, implementation and evaluation of creative strategy. More...

Alliance for Pediatric Quality Launches Website

July 10, 2007 - To establish a unified voice for improving the quality of pediatric health care, four national organizations recognized as leaders in pediatrics recently formed the Alliance for Pediatric Quality (Alliance). As a contractor for Dobies Healthcare Group, Mary Theobald participated in the launch of the new Alliance website. More...

University of Kansas Hospital Expands Web Content

December 4, 2006 - The Kansas City area's leading academic medical center, The University of Kansas Hospital, has contracted with Mary Theobald on an ongoing project to update patient information on the hospital website. More...